Shop ELC Early Learning Centre Toys at Mothercare Singapore

Founded in 1974 in the United Kingdom, Early Learning Centre (ELC) is a leading global brand favoured by parents in Singapore and around the world. With a long history in designing educational toys, ELC seeks to fascinate and engage children’s mind and senses. Their innovation and quality product construction are designed to draw out the natural curiosity in a child to stimulate creative imagination. From pretend play sets to crafting kits to outdoor toys, ELC toys make the best companion for every child’s learning and development journey.

Play and Learn With ELC Toys

Designed for children up to 4+ years old, ELC carries a wide range of educational toys catered to individual age groups. Stuffed toys with sensory zones, rattles or high-contrast cloth books allow infants to explore their senses and help develop their hand-eye coordination and motor skills. If you’re shopping for toddlers, consider art-and-craft sets, games or puzzles, as well as imaginative and pretend-play toys. With over 400 ELC educational toys available at Mothercare, you’ll find something for every child to delight in.

Frequently Asked Questions About Early Learning Centre Toys

1. What makes ELC toys unique?

Every ELC toy is designed with unique key learning elements to help children in specific age groups learn and grow. The toys are made not just to entertain, but also to inspire and motivate young minds to discover the world around them. They help to develop children’s creativity, confidence and social skills, while enhancing imagination and inculcate a love for learning.

2. What ages are ELC toys suitable for?

ELC creates toys for newborns, babies, toddlers and children of up to ages 4 and above. You’ll be able to find information about the item’s age suitability in each toy’s product description. Regardless, parents should still take precaution at all times to ensure that your child does not place any toy parts in his or her mouth which may result in choking.

For more safety information about our toys, contact us or consider Mothercare’s nursery advisor service for expert advice.

3. Which Mothercare store should I visit to buy ELC toys?

Finding a Mothercare store near you has never been easier. Those who prefer to shop in stores will be able to find Mothercare outlets strategically located throughout different parts of Singapore. Our Mothercare Experience Stores at Harbourfront and Paragon also carry the widest range of ELC toys for you to pick and choose from. Have something specific in mind? You can also reach out to respective stores to enquire. It is also possible to place an order online and opt to pick up your items in-store.